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	<title>the meaning of green</title>
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		<title>the meaning of green</title>
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		<title>Can a Carbon Label make a difference?</title>
		<link>http://themeaningofgreen.wordpress.com/2009/05/08/can-a-carbon-label-make-a-difference/</link>
		<comments>http://themeaningofgreen.wordpress.com/2009/05/08/can-a-carbon-label-make-a-difference/#comments</comments>
		<pubDate>Fri, 08 May 2009 14:24:05 +0000</pubDate>
		<dc:creator>themeaningofgreen</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[carbon]]></category>
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		<guid isPermaLink="false">http://themeaningofgreen.wordpress.com/?p=70</guid>
		<description><![CDATA[If the sight of 5g poly-unsaturated fats on the nutritional label of a product makes you bleary-eyed, the label next to it declaring “10g CO2” may not add much to your shopping experience. On the other hand, it may excite &#8230; <a href="http://themeaningofgreen.wordpress.com/2009/05/08/can-a-carbon-label-make-a-difference/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=themeaningofgreen.wordpress.com&amp;blog=7551626&amp;post=70&amp;subd=themeaningofgreen&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>EcoLogo &#8211; Label Basics</title>
		<link>http://themeaningofgreen.wordpress.com/2009/05/03/ecologo-label-basics/</link>
		<comments>http://themeaningofgreen.wordpress.com/2009/05/03/ecologo-label-basics/#comments</comments>
		<pubDate>Sun, 03 May 2009 21:48:33 +0000</pubDate>
		<dc:creator>themeaningofgreen</dc:creator>
				<category><![CDATA[ecologo]]></category>
		<category><![CDATA[eco-label]]></category>
		<category><![CDATA[green products]]></category>

		<guid isPermaLink="false">http://themeaningofgreen.wordpress.com/?p=65</guid>
		<description><![CDATA[Ecologo was launched by the Canadian federal government in 1988. It&#8217;s North America’s oldest environmental standard and certification organization (and the second oldest in the world). It is the only North American standard accredited by the Global Ecolabeling Network as &#8230; <a href="http://themeaningofgreen.wordpress.com/2009/05/03/ecologo-label-basics/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=themeaningofgreen.wordpress.com&amp;blog=7551626&amp;post=65&amp;subd=themeaningofgreen&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>The Carbon Label (UK) &#8211; Label Basics</title>
		<link>http://themeaningofgreen.wordpress.com/2009/05/03/the-carbon-label-uk/</link>
		<comments>http://themeaningofgreen.wordpress.com/2009/05/03/the-carbon-label-uk/#comments</comments>
		<pubDate>Sun, 03 May 2009 21:10:49 +0000</pubDate>
		<dc:creator>themeaningofgreen</dc:creator>
				<category><![CDATA[carbon]]></category>
		<category><![CDATA[eco-labelling]]></category>
		<category><![CDATA[green products]]></category>

		<guid isPermaLink="false">http://themeaningofgreen.wordpress.com/?p=58</guid>
		<description><![CDATA[The Carbon Label was developed by The Carbon Trust, which is an independent company set up by the UK government in 2001. They consult with public and private companies to reduce their carbon dioxide emissions. The Carbon Label allows consumers &#8230; <a href="http://themeaningofgreen.wordpress.com/2009/05/03/the-carbon-label-uk/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=themeaningofgreen.wordpress.com&amp;blog=7551626&amp;post=58&amp;subd=themeaningofgreen&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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		<title>Forest Stewardship Council &#8211; Label Basics</title>
		<link>http://themeaningofgreen.wordpress.com/2009/05/03/forest-stewardship-council-label-basics/</link>
		<comments>http://themeaningofgreen.wordpress.com/2009/05/03/forest-stewardship-council-label-basics/#comments</comments>
		<pubDate>Sun, 03 May 2009 20:59:07 +0000</pubDate>
		<dc:creator>themeaningofgreen</dc:creator>
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		<guid isPermaLink="false">http://themeaningofgreen.wordpress.com/?p=50</guid>
		<description><![CDATA[The Forest Stewardship Council (FSC) label is an internationally used label intended to signify that the wood product has been more ethically obtained than alternatives. FSC uses independent product certification bodies to decide if an operation meets its principles. Forest &#8230; <a href="http://themeaningofgreen.wordpress.com/2009/05/03/forest-stewardship-council-label-basics/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=themeaningofgreen.wordpress.com&amp;blog=7551626&amp;post=50&amp;subd=themeaningofgreen&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>From the news: &#8220;Green blitz by ad folk can muddy the reality&#8221;</title>
		<link>http://themeaningofgreen.wordpress.com/2009/04/29/news-green-blitz-by-ad-folk-can-muddy-reality/</link>
		<comments>http://themeaningofgreen.wordpress.com/2009/04/29/news-green-blitz-by-ad-folk-can-muddy-reality/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 19:32:01 +0000</pubDate>
		<dc:creator>themeaningofgreen</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[eco-advertising]]></category>
		<category><![CDATA[ecologo]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[eco-label]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[environment and business]]></category>
		<category><![CDATA[greenbiz.com]]></category>
		<category><![CDATA[greenwashing]]></category>

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		<description><![CDATA[http://www.thestar.com/Comment/article/618549 In Green blitz by ad folk can muddy the reality, the Toronto Star attempts to wade through the messy minefield of eco-advertising with the mantra &#8220;It sounds good&#8230;but is it really green?&#8221;. The executive editor of greenbiz.com (an online &#8230; <a href="http://themeaningofgreen.wordpress.com/2009/04/29/news-green-blitz-by-ad-folk-can-muddy-reality/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=themeaningofgreen.wordpress.com&amp;blog=7551626&amp;post=24&amp;subd=themeaningofgreen&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Grass Wheel</media:title>
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